Within the Entrepreneurship through design workshop, the students Siyuan Wang, Mert Yardim, Siddhant Rajpurkar and Nicolás Pabon Ramirez of the Master in Business Design, Master in Visual Brand Design e Master in Fashion Management, developed together with Kickstarter, the project “Zoonz” (Mold Your Own Story!).
Zoonz is an eco-friendly toy product that aims to raise children’s environmental awareness. The 80% of toys end up in landfills and are not recyclable. Therefore, it was necessary to design an eco-friendly product for the current toy market.
Within the Entrepreneurship through design workshop, the students Siyuan Wang, Mert Yardim, Siddhant Rajpurkar and Nicolás Pabon Ramirez of the Master in Business Design, Master in Visual Brand Design e Master in Fashion Management, developed together with Kickstarter, the project “Zoonz” (Mold Your Own Story!).
Zoonz is an eco-friendly toy product that aims to raise children’s environmental awareness. The 80% of toys end up in landfills and are not recyclable. Therefore, it was necessary to design an eco-friendly product for the current toy market.
Project Leader | Mentor
Thomas Lehman & Francesca Labrini
Project Authors
Siyuan Wang
Mert Yardim
Siddhant Rajpurkar
Nicolás Pabon Ramirez
Zoonz is a set of food-grade silicon modular animal molds for 6-plus-year-old kids that encourage them to explore their imagination with different materials by creating their own stories. These animals can be made in multiple materials besides paper-pulp.
Kids wouldn’t be bored with this toy since the modularity gives kids a thousand possibilities to bring their fantasies to reality.