NFT Hub
Design of Spaces Workshop
In the frame of the Design of Spaces Workshop, Domus Academy Students from the Master in Interior & Living Design had the opportunity to collaborate with Banca Intesa Sanpaolo. They have been asked to demonstrate the core values of the company through strong experimental and spatial experience, in order to share the brand’s innovative vision and commitment.
Design of Spaces Workshop
In the frame of the Design of Spaces Workshop, Domus Academy Students from the Master in Interior & Living Design had the opportunity to collaborate with Banca Intesa Sanpaolo. They have been asked to demonstrate the core values of the company through strong experimental and spatial experience, in order to share the brand’s innovative vision and commitment.
Project Leader | Mentor
Mario Abruzzese,
Aoi Hasegawa
Project Authors
Teeraek Sethanang,
Vissarut Suebprasit,
Deepesh Navin Kumar Jain
Teeraek Sethanang, Vissarut Suebprasit and Deepesh Navin Kumar Jain conceived NFT Hub, an innovative interactive space that merges a vision for the future with the foundations and core values of Banca Intesa Sanpaolo. Their goal was to create a space and physical experience that act as a promoter of the bank’s activities and communicate its future image.
Students designed a modular system that can adapt to the different dimensions and spaces of Banca Intesa Sanpaolo branches, to vehicle a new physical and digital experience. The module is made to scan, create or move, in order to make the customer experience more inclusive and interactive. Students also propose to create a digital platform for trading digital art facilitating monetary income.
