Love Reciprocates
A Contemporary Aesthetics
As part of the Fashion Styling Workshop, Domus Academy students from the Master in Fashion Styling & Visual Merchandising, Master in Fashion Design and Master in Fashion Management, have been invited by Mytheresa to create branded content consistent with the e-commerce platform and to propose new innovative imagery and tools, in order to represent a contemporary aesthetics in a fast changing world.
A Contemporary Aesthetics
As part of the Fashion Styling Workshop, Domus Academy students from the Master in Fashion Styling & Visual Merchandising, Master in Fashion Design and Master in Fashion Management, have been invited by Mytheresa to create branded content consistent with the e-commerce platform and to propose new innovative imagery and tools, in order to represent a contemporary aesthetics in a fast changing world.
Project Leader | Mentor
Matteo Greco
Project Authors
Anna Quirino
Aonratai Yangomut
Supagan Kuwachkapun
In the project Love Reciprocates the students Anna Quirino, Aonratai Yangomut and Supagan Kuwachkapun designed a campaign aimed to launch Mytheresa new project about pre-loved item section on the e-commerce. The concept is an eco-conscious vision of fashion build on sharing and loving. They combined Mytheresa’s value of environmental consciousness and the Autumn-Winter 2022/2023 season trend of the blazer jacket.
