Free Ground
Workshops Digital Communication | Fashion Buying | Retail & Visual Merchandising
“Reset with Free Ground” is the capsule collection that students designed inspired by a connection with nature through an artistic imagination.
“The Free Ground” pop up’s structure is inspired by a bird’s nest giving a sense of freedom and it is located in the forest. The place offers a Tea Salon with books, music and sketch books for a chance to relax and mentally unwind through creativity.
“Come back to life with Free Ground” is a digital campaign that uses interactive and immersive video content and takes users on an inspiring, creative and escapism experience.
Workshops Digital Communication | Fashion Buying | Retail & Visual Merchandising
“Reset with Free Ground” is the capsule collection that students designed inspired by a connection with nature through an artistic imagination.
“The Free Ground” pop up’s structure is inspired by a bird’s nest giving a sense of freedom and it is located in the forest. The place offers a Tea Salon with books, music and sketch books for a chance to relax and mentally unwind through creativity.
“Come back to life with Free Ground” is a digital campaign that uses interactive and immersive video content and takes users on an inspiring, creative and escapism experience.
Project Leader | Mentor
Gianfranco Olivotto
Project Authors
Aakanksha Panarmi
Mira Yamak
Sangeeta Gopalan
Karyna Thapa
Discover the innovative projects designed by Domus Academy Master’s Students in collaboration with Slowear.
Congratulations for the capsule collection, the pop-up structure inspired by nature and the interactive digital campaigns, planned to increase engagement and awareness.
