New workshops starting in December
Domus Academy collaborations with leading companies continue for the new series of workshops starting in December 2024.
Students from the Master in Luxury Brand Management will collaborate with the renowned brand Pollini. Students will be required to explore and implement strategic initiatives to either revamp the brand, expand it into new markets, or increase brand awareness, focusing on building relevance with Gen Z and Millennials.
Domus Academy collaborations with leading companies continue for the new series of workshops starting in December 2024.
Students from the Master in Luxury Brand Management will collaborate with the renowned brand Pollini. Students will be required to explore and implement strategic initiatives to either revamp the brand, expand it into new markets, or increase brand awareness, focusing on building relevance with Gen Z and Millennials.
In collaboration with Starbucks, students from the Master in Visual Brand Design will develop a communication plan for the career area, aiming to attract new employees and empower current ones. The plan will leverage Starbucks’ digital, social, and physical channels, with a focus on the Reserve Roastery, while reflecting the brand’s dedication to social responsibility and employee well-being.
10 Corso Como will invite students from the Master in Fashion Management to develop a comprehensive two-year branding strategy for 10 Corso Como, tailored to a specific market. Each team will work on internal brand development, distribution channels, product assortments, and a communication strategy that reflects local market needs and preferences.
In partnership with Ichendorf, students of the Master in Product Design are challenged to create unique and unconventional glassware for the brand. Their goal is to develop a contemporary, iconic design that transforms global culinary traditions into the language of Italian design, infused with irony, poetry, and creativity.
Students from the Master in Business Design and Master in Interaction Design will partner with Arduino to explore innovative possibilities for the Arduino Cloud platform. Their goal is to enhance its potential in the field of ambient intelligence, addressing the needs of a wide range of users – from beginners to advanced creators – while taking into account broader technological and social contexts.
The students from the Master in Interior & Living Design in collaboration with Progetto CMR will have a unique opportunity to design an innovative interior space solutions for the Misericordia Cancer Hospital in Trani (Puglia) aiming at creating more welcoming and comfortable healthcare/hospital environment from a human-centric perspectives.
In the Fashion Identity Workshop, students from the Master in Fashion Design will work on crafting their distinctive fashion identity through a structured process, culminating in the creation of a new capsule collection that reflects their cultural backgrounds and aesthetic visions.
Icon Magazine invites students of the Master in Fashion Styling & Visual Merchandising to unleash their creativity by developing a compelling fashion story, envisioned to cover 6 to 8 pages. This narrative will be complemented by a striking still-life feature showcasing accessories, spanning 2 to 4 pages.
